3-Month SEO Course in Pakistan by SEO Experts Pakistan
Trainer: Umair Habib – With 15+ years of experience, Umair Habib, founder of SEO Experts Pakistan, is one of Pakistan’s leading SEO professionals. Known for his results-oriented approach, Umair specializes in all aspects of SEO, from foundational strategies to advanced tactics. His expert guidance ensures students gain practical, industry-relevant skills in SEO.
Course Name: Mastering SEO: A Complete 3-Month Training with Umair Habib
Duration: 3 Months
Class Timing: 3 Days a Week, 1 Hour per Class
Format: 100% Online
Certification: Certificate of Completion
Business Name: SEO Experts Pakistan
Website: SEO Experts Pakistan
Prerequisites: Basic understanding of digital marketing preferred but not required
Course Overview
This intensive 3-month online course is tailored for beginners and intermediates who want to master SEO, from fundamentals to advanced techniques. With Umair Habib’s guidance, students will gain hands-on experience with real-world SEO tools, strategies, and practices, making them proficient in keyword research, technical SEO, content optimization, and off-page strategies.
Module Breakdown
Month 1: SEO Fundamentals and On-Page SEO
Introduction to SEO
- Search engine functions and importance of SEO
- Types of SEO: On-Page, Off-Page, and Technical SEO
Keyword Research and Analysis
- Understanding search intent and user behavior
- Tools like Google Keyword Planner and Ahrefs for keyword research
- Competitor keyword analysis
On-Page SEO Essentials
- Optimizing title tags, meta descriptions, headers
- Keyword optimization, LSI terms, internal linking
SEO Tools Introduction
- Google Analytics, Google Search Console
- SEMrush, Moz, Ahrefs basics
Month 1 Project: Develop a keyword research plan for a sample website and optimize a webpage for on-page SEO.
Month 2: Technical SEO and Content Strategy
Technical SEO Basics
- Website structure, navigation, HTTPS, and SSL
- Mobile optimization and Core Web Vitals
Conducting Site Audits
- Full SEO audit, fixing technical issues (broken links, page speed)
Content Strategy for SEO
- Creating a content plan aligned with SEO goals
- Blog posts, evergreen content, videos, and other content types
Local SEO Fundamentals
- Google My Business optimization
- Building NAP (Name, Address, Phone Number) citations
Month 2 Project: Complete a technical SEO audit and develop a content strategy for a client website.
Month 3: Off-Page SEO and Advanced Strategies
Link-Building Essentials
- Link-building importance, high-quality vs. low-quality backlinks
- Link-building techniques: guest posting, outreach
Advanced Link-Building Techniques
- Partnerships, social media, and digital PR for link-building
Analytics and Reporting
- Setting up and tracking SEO goals in Google Analytics
- Monitoring traffic, conversions, and ROI
E-commerce SEO Basics
- Optimizing product and category pages
- Leveraging user-generated content for SEO
Staying Updated with SEO Trends
- Algorithm updates and industry resources
Month 3 Project: Develop a comprehensive SEO strategy for an e-commerce site, including link-building and tracking.
Key Learning Outcomes
Students will:
- Gain proficiency in keyword research, on-page and off-page optimization, and technical SEO.
- Be able to audit websites, improve site performance, and track metrics.
- Practice implementing SEO strategies for various website types.
Fees and Enrollment
- Course Fee: PKR 25,000 (Installment plans available)
- Enrollment Deadline: [Specify Date]
- Class Start Date: [Specify Date]
This course is ideal for individuals aiming to build SEO skills, taught by Umair Habib, a top SEO expert at SEO Experts Pakistan.